Hard & Soft Baits

Rapala X-Rap Saltwater 3-1/8" Purple Chartreuse [SXR08PRCH]

X-Rap® Saltwater 3-1/8" Purple ChartreuseSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits...

Rapala X-Rap Saltwater 3-1/8" Electric Chicken [SXR08EC]

X-Rap® Saltwater 3-1/8" Electric ChickenSuspending X-Rap® saltwater lures are designed to be cast or trolled and display the X-Rap attitude these baits are known for. Built to withstand saltwater fisheries with Perma Steel 3X hooks, these baits...

Williamson Vortex Speed 300 Jig - 7.25" - 10.5oz - Blue Mackerel [VSJ300BM]

Vortex® Speed 300 Jig - 7.25" - 10.5oz - Blue MackerelThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 300 Jig - 7.25" - 10.5oz - Black Silver [VSJ300BLK]

Vortex® Speed 300 Jig - 7.25" - 10.5oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 200 Jig - 6.25" - 7oz - Sardine [VSJ200SRD]

Vortex® Speed 200 Jig - 6.25" - 7oz - SardineThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 200 Jig - 6.25" - 7oz - Blue Mackerel [VSJ200BM]

Vortex® Speed 200 Jig - 6.25" - 7oz - Blue MackerelThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 200 Jig - 6.25" - 7oz - Black/Purple [VSJ200BLKPRPL]

Vortex® Speed 200 Jig - 6.25" - 7oz - Black/PurpleThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 200 Jig - 6.25" - 7oz - Black Silver [VSJ200BLK]

Vortex® Speed 200 Jig - 6.25" - 7oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 150 Jig - 5.75" - 5oz - Sardine [VSJ150SRD]

Vortex® Speed 150 Jig - 5.75" - 5oz - SardineThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Vortex Speed 150 Jig - 5.75" - 5oz - Blue Mackerel [VSJ150BM]

Vortex® Speed 150 Jig - 5.75" - 5oz -  Blue MackerelThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to...

Williamson Vortex Speed 150 Jig - 5.75" - 5oz - Black Silver [VSJ150BLK]

Vortex® Speed 150 Jig - 5.75" - 5oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market today. The hydrodynamic design with opposing convex and concave sides allows the jig to rotate...

Williamson Koika 200 Jig - 5" - 7oz - Blue Fusilier [KKJ200UVSB]

Koika 200 Jig - 5" - 7oz - Blue FusilierKoika is asymmetric in design with center balancing to create the perfect fluttering or falling action, ideal for slow-pitch fishing. Slow-pitch jigs are designed to stimulate distressed prey, darting and flashing...